Director

JASON GOLDWATCH

Who drives more luxury cars than anyone? A duke? An earl? Kanye. Au contraire. It’s that hotel dude who parks guests’ cars. Valets drive every fancy car under the sun. So we leveraged their expertise to prove that Kia's suavest sedan, the Cadenza, is legit luxury. 

The piece was selected as Ad of the Day on both Adweek and Creativity.