Cinematographer
Seaton Lin
The homeless situation in Los Angeles is the worst in the country and we wanted to do something about it. We partnered with the Weingart Center for the Homeless and created life-size coffins made from the same cardboard the homeless sleep on. We placed the coffins in high-traffic areas around LA. Suddenly, the stark reality of the homeless situation became a reality for others.
The project was featured in the Communication Arts Advertising Annual and on several news channels.